Friday, November 8, 2019
Black Friday and Cyber Monday soon coming into focus, Set Visions is in the
perfect position to get your digital marketing ready for the ecommerce event. Savvy shoppers research and compare products
online whilst keeping an eye out on social media call outs. Once your potential
customers click through to your site the next critical step toward purchase is
to inform, educate and seduce. Set Visions provides visual content that
showcases product design in realistic room sets, so your wow factor is covered.
the visual content of your product offering Set Visions has a cost-effective
CGI cut out service that gives clear and detailed images of your product on a
white background. Size variants and alternative product combinations are no
problem, the inhouse team can easily update 3D product files to produce the
renders. Our CG cut outs are accurate and consistent every time, utilizing the
same camera and lighting rendering at high resolution.
can easily produce multiple variants and colour ways of a product, in any
finish, to highlight the potential breadth of product on offer. Understandably
shoppers want to see every option available, as the old line ‘also available
in…’ just doesn’t work with today’s consumers.
costs and a more detailed run through of our services contact the office on
01274610600 or drop an email to firstname.lastname@example.org to arrange a visit and studio tour.
Thursday, November 10, 2016
Pix has the solution to effectively
marketing your sofas online - CGI. Choices are now made with persuasive
photorealistic imagery, lifestyle brands like Ikea and Sofology are already
making the change. It’s time to consider how Pix CGI can benefit eCommerce
retailers and consumers. Although it might be comfortable, can you afford to be
left sitting still?
Low cost does not mean low quality
Set Visions only require fabric
samples with drawings/snap shots or an isolated sample product to start
production. Our software lets us adapt
and multiply renders from a single model giving the flexibility to easily
illustrate every sofa combination within a range. Using an automated rendering solution we also
deliver images at the highest quality at a competitive cost.
Aspirational lifestyle shots are easily
produced in CGI if you know how
Your consumers need to be able to
trust what they see as the purchase is not only a financial commitment but
emotional one. Sofas are key to family life, social gatherings and movie nights
with a lot people to keep comfortable! Using poor quality imagery reliant on
photoshop mock ups can have a negative effect on the buying decision,
persuading people to search out competitors who have a range of photorealistic
images for every sofa.
If they can see it, they can buy it
Another great benefit is seeing your
product within a living room gives scale and context, enabling consumers to buy
into the lifestyle not just the product. Detail shots of tassel and tuft
provide additional inspiration of the product design features.
Pix ensures your images are future
proof as they can be updated with the latest fabric or scatter cushion -
keeping you on top of developing trends and retain your competitive edge. For
more info go to our CGI website Pix or give us a call on 01274
610600 for an informal chat to see how our CGI can benefit you.