Wednesday, August 2, 2017
Set Visions creates visual content
that works successfully across various social media platforms, print and
allows our clients to successfully run their marketing campaigns with seamless
supporting print publications.
A long-standing client
challenged us to create a fresh new approach to their brand imagery. They wanted to step away from
their traditional ‘trade’ style brochure and to create images that inspire and
captivate the end consumer instead.
interior designer wanted to include architectural details with a realistic
sized bathroom to bring the traditional pottery suite to life. Homely touches
were added through tactile props, adding to the lifestyle feel without
detracting the focus from the product.
The CGI team
created supporting photorealistic detail shots, pushing the creative feel
through camera and composition. These shots not only cross sell products but
also promote the aspirational lifestyle that can be achieved with this pottery
and interior design scheme.
are perfect for lifestyle brochures, original blog content and will be used as
promotional images on aspirational interiors design sites such as Pinterest and Houzz. For more info and to see our portfolio work for both CGI and Photography
Wednesday, May 31, 2017
Are your images
Pinterest worthy? The traditional customer journey has evolved. End consumers are now making key design
decisions before speaking to professionals.
We need to inspire the consumer through imagery whilst ensuring
brochures and website content is up to scratch.
Set Visions leads the way on lifestyle imagery. Our creative team is bursting with
photographers, CGI specialist, interior designers and post production
kings. The creative process is taken
very seriously by our team, we take time to consider the audience and commercial
appeal whilst absorbing each of client’s product details.
Our creative specialists then collaborate, directing
lighting and camera style whilst making sure the interior design is on trend.
Set Visions’ editorial images are making an impact online
via sites such as Pinterest, Instagram and Houzz.
Why not take a look and see how our
imagery can help boost your online profile?
Tuesday, February 21, 2017
Do you need creative images of your product but don’t have
physical samples? Set Visions CGI is the answer.
One of our long standing CGI clients recently challenged our
Pix department to create striking concept renders that sit within their brand
The product designs have very precise technical
specifications which our 3D modelling team were able to recreate perfectly in
CGI. In this case physical samples of the product were unavailable so the team modelled
from technical drawings and used specific fabrics from our vast library.
Another benefit of CGI for this project is the ability to
update a fabric or finish with the click of a button, allowing us to create numerous
iterations without the added expense of manufacture and shipping.
The images support Bluespot’s Seating Collection targeted
marketing campaign and are successfully being used across print and media
For more photorealistic renders visit our CGI portfolio page, with offices in the north and the south we can easily drop in for a chat
wherever you are.
Thursday, January 26, 2017
do you give customers confidence when buying online? By allowing them to
visualise what it is they want to buy in a context of their choosing.
iDesign is Set Vision’s CGI Visualiser, developed with a national tile supplier to enable their
customers to visualise tile selections and design layouts online. This gives
customers greater confidence when purchasing because the colour combinations,
styles and patterns can all be visualised, risk free and in the comfort of
their own home.
Let’s get technical for a second… Our
Visualise team accurately process each individual tile to generate 3D CGI file
that is loaded into our 3D Visualiser software. This accurately re-creates
texture, hue and reflectivity to give a true photorealistic representation of
the tile which is shown in a virtual living space. This means online customers can
bring their design ideas to life thanks to our specialist CGI visualisation
Tile Giant remain ahead of the
competition with customer confidence boosted by the interactive design choices
and product selection that the Set Visions Visualiser provides.
Try our Visualiser at tilegiant.co.uk/idesign and show off your design
talents. Don’t forget to share your ideas on Facebook and Twitter!
Tuesday, January 10, 2017
In 2009 Set Visions embarked on an adventure into the world of CGI. We
created our brand “Pix”, which delivered undisputed photorealistic images. 8 years on and
we’re delivering incredibly emotive imagery using our Pix technology, CGI has
never looked so real, so lifestyle, so daylight.
Pix can also offer tremendous logistical benefits over traditional
photography, and using techniques we’ve honed over the years, we deliver
consistent quality and speed at the most competitive rates. Take a look at our
all new CGI website to see some of our latest work - prepare to be amazed!
Tuesday, November 22, 2016
Set Visions photorealistic CGI is unique. We offer emotive,
accurate and persuasive imagery, giving your customer an aspirational glimpse
of a desirable lifestyle. Reliance of CG
visuals in the kitchen industry is ever increasing. Pix is Set Visions’ CGI department and we
relish the challenge and in an oversaturated market, it is time to offer your customers
Understanding the bigger picture
We understand the importance of customer trust and we understand
products by building relationships with clients. The kitchen facia is always at
the forefront of any kitchen design. Our creative team construct the image
using trend research, architectural references and realistic set design. They
produce an entire story based around the facia and develop customer personas to
ensure your target market can relate to the imagery on a social, economic or
geographical level. Engaging with your customer through true photorealistic
imagery will sway the purchase decision. Detail shots and cameos are perfect to
illustrate the craftsmanship of your product design.
Our set design and prop choices are carefully considered
with an extensive library to choose from, creating a bespoke look is easy.
Detailed mood boards are created directing the design, trend and art direction.
We relish the small details to make the bigger picture.
To get us started we just require a facia sample or drawings and a
Supplier costs are dramatically reduced
as production is no longer delayed waiting for expensive samples to be
imported. The impact on the environment is minimal as wastage is slashed which
cannot be said for traditional set build and deconstruction.
The Set Visions CGI team is made up of a
great pool of talent from trained studio photographers, interior design trend
spotters to self-taught CGI masters. Our combined history and industry
knowledge is key to the consistency and precision of our renders.
For more examples visit our portfolio page, with offices in the north and the south we can easily drop in for a chat
wherever you are.