Wednesday, February 12, 2020
Here
at Set Visions, we offer cross platform content for targeted marketing
campaigns. Our global client Neff, an international kitchen appliance brand, use
our content to inspire and educate potential UK customers, helping to increase
their brand’s awareness and generate sales.
The Brief
The set design was carefully considered for this
project. Our team created three kitchen layouts that incorporated Neff’s
cooking, cooling and washing appliances. Our Head of Creative also lead the
interior design and unique cooking stories, making sure the personality behind
the iconic brand could be interpreted and understood by the UK market.
The Campaign
The set design was carefully considered for this
project. Our team created three kitchen layouts that incorporated Neff’s
cooking, cooling and washing appliances. Our Head of Creative also lead the
interior design and unique cooking stories, making sure the personality behind
the iconic brand could be interpreted and understood by the UK market.
As our client was keen to have as much original
content as possible, we worked with their marketing department to deliver main
images alongside cameos, which gave a more candid feel to the photography
style. By updating the images with product variations, we were able to deliver multiple
product shots that are in situ and relatable, avoiding the need of sterile
white product cut outs.
Following the stills, we then animated the 3D files to
produce customer facing videos. These informative shorts gave hidden
information about their products and highlighted the ease of use. Each video is based on the series of lifestyle images we created in 3Ds Max and gives our client the ability to advertise their customer base on multiple platforms with a consistent brand message.
The creation of a microsite is a great marketing
strategy for the brand. They’re good for search engines and SEO and they can focus
on a specific range or brand message. Ecommerce is a competitive place and savvy
shoppers know how to research and compare products online before making their
purchase. This is why multi-platform content educates, inspires and more
importantly, builds shoppers confidence in the brand.
Monday, February 3, 2020
We’re not one to shy away when we produce good work. Here at Set Visions
Pix, we pride ourselves on the high standards of our CGI output, pushing the
photorealistic boundaries and photography style year on year.
To showcase some of our recent renders, we’ve updated our portfolio with some exciting projects we’d love you to
see. Through stunning photography, we bring our clients ideas and brands to
life to create eye-catching CGI work that generates leads, increases awareness
and builds brand reputation.
The
Pix Team
Working with leading manufacturers, marketing teams and integrated
agencies, the Pix creative team produce content that’s perfect for print,
online and PR. This has resulted in many of our images being featured in
established magazines and Sunday supplements. Our in-house team consists of CGI
artists, stylists, interior designers, photographers, project managers and
post-production art workers.
Our CGI Photography
Sepcialising
in full roomset, furniture and product modelling, we can create realistic
images to be used across advertising, brochures and catalogues. Our unique
process is an incredible alternative to traditional photography and can assist
home interior and décor industries present their products in a life-like way.
Our Portfolio
Bringing products and brands to life through quality CGI
photography, we have worked on some amazing roomset, product and architectural
projects. Explore our portfolio to see for yourself just how incredible CGI can be.
If you would like to find out more about the Pix team and
our work, please don’t hesitate to get in touch. We’d be more
than happy to run through some of our case studies or content strategies with
you!
Tuesday, December 17, 2019
There’s
nothing like our favorite brands battling it out for the number one campaign
spot. Well crafted
content gets us in the festive mood, often with an emotive overtone to melt
anyone’s heart.
This year,
our Head of Creative worked with the Senior CGI team to create our very own
seasonal renders, specifically designed for a social campaign. The images
encapsulate a calm and refined yuletide look with a subtle nod to the party
trend.
CG offers
great flexibility, allowing the team to produce supporting cameos, each with a
unique talking point. Having touch points within imagery is a great way for
your audience to interact with your brand on social media. Our top tips are -
make your content relatable to your customer persona, demonstrate your
personality and more importantly for us, have fun!
Wednesday, September 11, 2019
The
marketing industry is changing. Brands are under immense pressure
to refine budgets, evaluate spending and control costs. Set Visions is in a unique position to provide
editorial content without inflated agency fees.
Our creative content studio offers joined up solutions for marketing,
with strategy and production being in-house.
With the
unstoppable growth of online marketing and social media platforms, brands need
fresh, regular, engaging content. Our
CGI team produce photorealistic renders which are art directed and styled to
perfection. Our editorial shots have
featured in the high-end interior mags - quashing any preconceived ‘caddy’
concepts the industry has. Our creative
services rival ad agency concepts at competitive rates.
Another
great benefit of working directly with Set Visions is the timely direct
communication you will enjoy with our production team. By eliminating tardy, agency third party
messages you are constantly in the loop with your project and budgets.
For an
informal chat about the creative services the Set Visions team offers please contact the studio at any time or drop in for a brew and a
briefing.
Wednesday, June 6, 2018
With summer knocking on the door it’s time to
focus on your outdoor space. Make the most of the alfresco season by bringing the inside out.
Whatever the size be creative and make the most of your space by creating an
outdoor living area with comfy seating, rugs and cushions. By adding cosy
lighting and layers of warm blankets you can enjoy being outside late into
those summer evenings.
How to style up this look.
• Simple colour palette with mixed fabrics.
• Add classic nautical touches.
• Dine alfresco and enjoy!
Wednesday, January 3, 2018
2017 was a fantastic
year for Pix. Our talented in-house
team delivered hundreds of stylish visual solutions for our clients, and we’re incredibly
proud of the results. Here's a sneak peek of some of our favourite CG imagery covering kitchens,
bathrooms, bedrooms.
From commercial scenes, to international environments and
product shots our updated portfolio demonstrates our adaptive path in each
project. Tricky deadlines and
challenging briefs excite our team, and our flexible cost saving approach to
CGI imagery is always the number one priority.
The team would like to say a BIG Thank You to all our clients
for the opportunity to work with you, old and new. With a packed production schedule ready to go
we can’t wait to get started on 2018’s creations.
Wednesday, December 13, 2017
If you’re looking
for seasonal inspiration to adorn your home this winter, look no further than
our editorial style take on this season’s style.
Nina, our head of creative, has created the perfect
on-trend look for this year’s festive dining experience, mixing her Scandi
roots and trend knowledge for the season ahead. Soft colour tones with pinks, lilacs, mauves
and complementary rose gold hues with a subtle, candle-lit glow for atmosphere.
This beautiful editorial shot was created by our CGI
artists and showcases the talent and art direction our team can take your
product. Something for the New Year… get in touch with us and let’s make 2018 a
visually stunning year.
Our offices will be open right up to the 22nd of
December with the team returning on the 2nd of January, bright eyed
and bushy tailed ready to take on the challenges the New Year will bring. The Set Visions team would like to send warm
wishes and good health over the festive break.
