Wednesday, September 11, 2019
marketing industry is changing. Brands are under immense pressure
to refine budgets, evaluate spending and control costs. Set Visions is in a unique position to provide
editorial content without inflated agency fees.
Our creative content studio offers joined up solutions for marketing,
with strategy and production being in-house.
unstoppable growth of online marketing and social media platforms, brands need
fresh, regular, engaging content. Our
CGI team produce photorealistic renders which are art directed and styled to
perfection. Our editorial shots have
featured in the high-end interior mags - quashing any preconceived ‘caddy’
concepts the industry has. Our creative
services rival ad agency concepts at competitive rates.
great benefit of working directly with Set Visions is the timely direct
communication you will enjoy with our production team. By eliminating tardy, agency third party
messages you are constantly in the loop with your project and budgets.
informal chat about the creative services the Set Visions team offers please contact the studio at any time or drop in for a brew and a
Friday, December 14, 2018
As we’re gearing up for the festive period here at set Visions we’d like to let you know we’ll be hanging up the clogs on Friday 21st of December and returning raring to go on Wednesday 2nd of January 2019.
For a little festive inspiration, we thought we’d show off one of our favourite CGI projects of late. Created with an editorial feel and specifically designed for glossy magazine promotions, this English-meets-Scandi shot has a tangible modern rustic feel. The promotional image is inspired by the infamous hygge trend - with weathered wood and rich mauves bringing richness and a real Christmas charm.
We’d like to say a huge Thank You to all our fabulous clients. 2018 has been a tremendous year for Set Visions, pushing the boundaries of creativity, quality and client satisfaction. Keep your eyes peeled for our portfolio release and website updates to see what we’ve been up to.
Hope you have a wonderful break and roll on 2019!
Tuesday, October 23, 2018
Our experienced CGI Project Mangers work with
agencies, marketing teams and product managers delivering photorealistic
renders on time, to brief and to budget. Approached by a Manchester agency our CG team
were asked to produce a set of bespoke kitchen designs that showcased the new
range cookers for Stoves.
The key brief to Set Visions creative team was realism,
natural lighting, lifestyle and product focus. Shoot The Moon wanted our
images to deliver their concept and illustrate the lifestyle the Stoves
products offers. Our CGI had to sit
alongside Shoot The Moon’s in-house studio photography, supporting the
marketing strategy they specifically designed.
The above images were created specifically for the web,
designed to be used as a split screen.
These were secondary shots, taken in the same scene as the main
images. CGI is easily adaptable -
meaning product changes or camera angles can be addressed at any point, saving time and
money on set build compared to traditional photography.
A cost-effective benefit for this project was having the
manufacturing CAD files provided. This
eliminated our modelling costs and saved the supplier the hefty delivery of two
large range cookers. All our supplied 3D files are treated very sensitively,
with an NDA available for all our clients.
It’s fantastic to see the images used seamlessly with Shoot
The Moon’s foodie photography highlighting CGI has great advantages, with
traditional photography still being essential to the industry. For an informal chat to see how our team can support your creative content goals just get in touch!
Thursday, September 6, 2018
The Set Visions creative team have been
busy joining forces, producing Photography and CGI imagery for our global
client which is bespoke, hand crafted and truly unique. Our multi-skilled team’s creative vision translates
across both specialist mediums ensuring our CGI and Photography images are
perfectly in parallel and on form. By using
both disciplines we delivered the project within budget without compromising
Lincrusta recently approached the team with a fantastic challenge to create
editorial content that relies on our Photography studio’s realism and attention
to detail whilst exploiting CGI’s ability to render photorealistic architecture
and location. By using the same product
in both studios we’ve created imaginative product images that do just that!
The styling direction
was overseen by our Head of Creative, with our Photography Studio manager
keeping a keen eye on the CGI output.
deeply embossed paper design is printed blank and applied to the walls ready
for the hand painted finish, meaning every fitting is truly bespoke. A great advantage of working with CGI means
our teams can re-use 3D assets to easily create alternative images. Below is an
example of using the previously created Tropical Leaf paper and combining it
with the Trellis, for a coastal take on the designs.
team delivered a set of images that are perfect for brochure, POS and social media. To see more of
our trend based portfolio take a look at our Instagram, or contact us on 01274 6100 to ask how our creative CG and photographic
studios can help.
Wednesday, June 6, 2018
With summer knocking on the door it’s time to
focus on your outdoor space. Make the most of the alfresco season by bringing the inside out.
Whatever the size be creative and make the most of your space by creating an
outdoor living area with comfy seating, rugs and cushions. By adding cosy
lighting and layers of warm blankets you can enjoy being outside late into
those summer evenings.
How to style up this look.
• Simple colour palette with mixed fabrics.
• Add classic nautical touches.
• Dine alfresco and enjoy!
Wednesday, January 3, 2018
2017 was a fantastic
year for Pix. Our talented in-house
team delivered hundreds of stylish visual solutions for our clients, and we’re incredibly
proud of the results. Here's a sneak peek of some of our favourite CG imagery covering kitchens,
From commercial scenes, to international environments and
product shots our updated portfolio demonstrates our adaptive path in each
project. Tricky deadlines and
challenging briefs excite our team, and our flexible cost saving approach to
CGI imagery is always the number one priority.
The team would like to say a BIG Thank You to all our clients
for the opportunity to work with you, old and new. With a packed production schedule ready to go
we can’t wait to get started on 2018’s creations.
Thursday, November 2, 2017
Our inhouse stylists
are always keen to establish trend lead styling on any project. With the
recent launch of a new glass splashbacks range our stylists were challenged to
design images that sit within Laura Ashley’s signature brand look that have a
tangible lifestyle feel.
Each splashback image had to sit within specific style
houses that appeal to their key core customers. Our team of CGI artists worked
closely with our designers to create photorealistic textures and props such as
rustic exposed brickwork, even CGI bread!
Our designs were critiqued and signed off by Laura Ashley ensuring our
images hit the creative lifestyle brief.
The images are now being used in both print and across
multiplatform social media sites. For more Pinterest worthy portfolio work
visit our CGI portfolio.
Friday, July 7, 2017
A CGI project offers
both flexibility and consistency to any client. A simple change of wall colour or styling
update can create a fresh new feel to any pre-existing image. Perfect for product comparisons allowing simple,
uncluttered brochure layouts.
We take pride in our R&D department, constantly striving
to create fantastic photorealistic CGI images whilst reducing our production
time to deliver cost effective results to clients. An example of this is we now work exclusively
with CGI bedding and rugs for all bedroom shots.
This enables us to update materials and patterns at a click
of a button without the timely wait for dressing beds and reshoots. Our in-house stylists keep a keen eye on the
details, ensuring our images are perfectly not perfect from a wrinkle in a bed
sheet to a magazine curl.
Wednesday, May 10, 2017
The flexibility CGI
offers for exterior garden design and build is endless. Solid materials
such as slate, wood and concrete are easily created to a photorealistic
standard, with our R&D department perfecting our product creation skills
Our skilled designers treat garden design exactly the same
as any interior project with flexibility and function being key to the
lifestyle designs. Another benefit is our
CGI gardens are everlasting, meaning we’re not subject to the temperamental
British Summer. We can revisit and
update your product at any point in the year - perfect for any last-minute
promotions via POS or brochure.
Logistically saving time and money our CG team can work with
sample materials, altering texture variations to immediately increase your CGI
asset list. Our eco-friendly summer hats
also come on with the use of lifelike plants and greenery saving real plants
the harsh conditions of studio photography and the wastage associated. Check out some of our latest lifestyle
landscape designs and checkout our architecture portfolio to see the
fantastic work our CGI team are creating.
Thursday, February 23, 2017
Set Visions knows tiles. We work with national tile
suppliers across the country and beyond creating aspirational imagery for
print, brochure and media campaigns. As
a creative image supplier for kitchens and bathrooms companies we incorporate
tiles in the majority of our set designs. Essentially, tiles are our bread and
Pix CGI is a perfect fit for tiles. Our CGI
artists expertly mirror the shape, texture and lustre in our renders. With just
a couple of samples we can create images without the restriction of scale,
environment or costly product deliveries.
Capture, our photography studio also
specialises in lifestyle tile shots, developing trends with our clients to
deliver images that have a great commercial quality. Here’s a selection of our
favourite shots illustrating the beauty of ceramic, glass and stone surface